About Us
We have an affinity for answering the call to ‘get the word out’ for big and small businesses in a way that makes a lasting impression on the communities we serve. We don’t just want to sell advertising, we want to solve a problem.
Our Story
We’re Problem Solvers
We don’t sell advertising, we solve problems.
Every business has the same problem – it needs customers. Advertising is the answer.
But not just any advertising.
Heather Vreeland knows this because she started her career in advertising as the Director of Marketing in the spa industry. At the time there was nowhere “good” (see also: wide reaching, reliable, and interesting) to advertise their services and promotions and it got her thinking. In 2005, she told Andrew (on their first date) that if time and money were no object, she would make a city magazine. A few years later in Atlanta, though money and time were definitely an object, they persevered and started a magazine anyways and it became one of the leading regional bridal medias in the industry, Occasions Magazine, now known as Atlanta and Chicago Style Weddings. When life brought the Vreelands back to St. Augustine, it also reignited the original idea for a city magazine in St. Augustine and so the Social Magazines concept was created.
People have trusted print media since the invention of paper and story-telling. And what the past 17 years have proven to us is they still do - even after riding a digital media wave, they still prefer print.
Advertising your business is the answer, but only when you advertise with reach, reliability and interest in mind – all things we’re experts at delivering.
You need customers. We deliver. Problem solved.
Meet the Vreelands
Andrew and Heather Vreeland have a way with words. The couple developed the SOCIAL Magazines franchise in 2014 with a revolutionary new way businesses could advertise – with words.
Heather is a writer with a Bachelor of Arts in Communication who uncovered her talent for marketing and sales in her post-college career and Andrew, a graduate of Embry Riddle Aeronautical University, is a former Air Traffic Controller conditioned to communicate in the most concise way during his training at the Federal Aviation Administration.
The two agree – everything comes down to communication, especially in marketing.
Together they take their way with words to work everyday at SOCIAL magazines taking the concept of content marketing to the streets in a way that no other direct mail media has done before – in beautifully designed community magazines delivered free to homes.
The Vreelands have been publishing magazines since 2008, and across all their brands, it’s their use of sponsored content that has always made them stand out in a crowded media market. It started first with Occasions Magazine's "Venue Guide" where venue ads were designed like editorials and they carried that format through to St. Augustine Social with themed professional profiles like "Home Experts" and "Top Doctors" in every issue. And now in SOCIAL Magazines, every business can utilize content marketing from a small event feature to a cover story.
17 years later their community magazine concept continues to prove that brands best bond with their target customers by relating to them through stories. Because of this, SOCIAL Magazines deliver a truly interested audience that every advertiser benefits from.
The Team
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Andrew Vreeland
PUBLISHER
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Heather Vreeland
PUBLISHER
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Jennifer Taylor
BUSINESS MANAGER
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Diana Garber
ADVERTISING ADVISOR
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Patricia Fendi
ADVERTISING ADVISOR
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Hannah Arieti
SALES & MARKETING ASSISTANT
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Jessica Cook
CONTENT COORDINATOR
Work With Us
Current Open Positions
Business Outreach Coordinator - SDR
SOCIAL Magazines has an immediate opening for a Sales Development Rep to join our team in St. Johns County, FL. The perfect candidate is an extrovert who is comfortable initiating conversation with strangers through social prospecting and calling.
SDRs are responsible for generating new business opportunities by researching, identifying, and contacting potential new advertisers based on our Ideal Customer Profile. You will work closely with the sales team on target accounts to establish repoire and relationships with local businesses.
This is an entry-level sales position for people who do not give up easily and understand the persistence it takes to win the trust of the people they work with. The perfect candidate is competitive, likes "the chase" of being in sales and the satisfaction of winning.
If you're ready to turn your hospitality, retail, or door-to-door sales experience into a full-time career with base salary and remarkable growth potential at a fun, family-owned business, this might be the perfect job for you.
We will train anyone with a go-getter personality to succeed.
Responsibilities
Develop new business opportunities from a CRM of target ICP accounts
Contact potential customers via outbound calling, email and social messaging
Set Discovery appointments for Advertising Advisors
Use AdOrbit CRM and Hubspot CRM to manage targets, leads and report daily activity
Collaborate with sales, marketing and management to optimize go to market activities
Attend company daily standups, reporting meetings, monthly events and training
Perform regular follow-up calls and emails to keep an active pipeline.
Any other tasks that may be assigned by management.
Once you’ve successfully mastered the role of an SDR, you’ll have the opportunity to advance to an Advertising Advisor, manage your own accounts within a 12 month period.
Qualifications:
Exceptional relationship building skills
Lives in St. Johns County, Fl.
Previous call center or collections agency experience a plus!
Details:
Entry Level
Full-time or Part-time Available
Compensation: $15-$18/hr
After successful completion of SDR role, candidate will be eligible for Advertising Advisor role with commission potential exceeding $90K per year.
To apply, call Heather Vreeland directly at 770-595-6911.
Contributing Photographers
Are you a commercial, wedding or family portrait photographer looking for an “in” with local businesses to elevate your awareness? Then we might have the perfect arrangement for you. Social Magazines works directly with small businesses owners who need professional photography for their headshots, websites, social media, and where we come in – their advertising.
When a business buys a content ad from us, we send a professional photographer to their location for their portrait.
We pay $150 per shoot and we do all the work for you. We contact, schedule, reschedule, and confirm the appointments with the client, you simply take the photos. Typically we schedule 3-4 shoots per day and 1-2 days per issue, depending on your availability.
But the opportunity doesn’t end there. While we only need 1-2 photos for their advertisement, most photographers treat these sessions the same as they would any other client, often ending up with a lot more than a single portrait. After the initial portrait is selected and published in Social Magazines. Photographers send the entire gallery of portraits to the client to purchase additional prints. Many of our photographers use these simple portrait sessions as “door openers” and up sell their services for additional photography sessions with the client as they are always looking for more images, but we only cover the cost of this portrait for their ad.
Our advertisers trust us because they see the quality of photos we publish, so they trust the photographers we send and recommend even more. This is a great opportunity to get in the door at local businesses.
If you are interested in becoming a Social Magazines Contributing Photographer, please email heather@socialmagazines.co an introduction and link to your portrait work for review.
Join Our Team
We are constantly on the look-out for stellar talent to join our community magazine team. Writers, photographers, graphic designers, admin or sales talent can introduce yourself by submitting your resume or portolio using this contact form.
Or you can email resumes directly to heather@socialmagazines.co